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Almost every kind of writing comes with a number attached: X (Twitter) posts are capped at 280 characters, YouTube titles at 100, meta descriptions ideally 150–160, college essays at 500–2000 words, and many client briefs pay by the word.
Going over looks sloppy; staying safely under looks intentional. A live counter removes all guesswork while you edit.
| Platform | Limit |
|---|---|
| X / Twitter post | 280 characters |
| SEO meta description | ~155–160 characters |
| YouTube title | 100 characters |
| Instagram caption | 2,200 characters |
| LinkedIn post | 3,000 characters |
| WhatsApp status | 700 characters |
Aim for sentences under 20 words — the sentence count and average word length here help you spot walls of text.
One idea per paragraph. If a paragraph crosses 150 words, look for a natural place to break it.
For SEO content, 300–600 words usually works for tool pages and 1,000+ for in-depth guides — but always write for the reader first.
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